Let 'em fly, boys (and girls).
Once open, Shift+Ctrl+Plus to rotate it clockwise.
Hey Rob, I like it. One thing is missing - a call to action. All I get is some basic info on you and it really needs to be about them. Why should they call you? What’s in it for them? Those kind of things.
Nice job!!! I really like it. Looks like you spent alot of time on it. Like was mentioned before, call to action is needed. Nice flyer tho.
I’d change “dental hygiene” for “a visit to the dentist” or something of that nature.
Cleaning your teeth is not painful and you do it everyday, but going to the dentist is another thing, that’s something you want to void and always delay it for a reason.
Just my 2 cents
Hmmm. I thought I covered those bases.
What’s in it for them? Sparkling windows. Cleanest windows possible. No dangerous ladders. No streaks by self-cleaning.
Call to action? Treat yourself to sparkling windows. Call today for a FREE estimate!
I appreciate the replies, but I’m not sure I understand them. What am I missing again?
Good distinction. I had thought about that.
For me a call to action stands out on the flyer. It is the focal point of the piece. As for what’s in it for them, remember every wcer promises them clean windows. I sell clients time. I clean the windows so they don’t have to.
Gotcha. Thanks.
You’re listing features, not benefits. They’re all things ANY half decent cleaner can give them.
Give them benefits: Save your time to spend with your family. Bring sunshine into your home.
Wouldn’t these also be things another window cleaner could give them? Window cleaning is somewhat of a commodity. Many people choose one window cleaner over another simply because they don’t know any others.
I find that advertising gurus sometimes go overboard on stressing ultimate benefits. If I was going to hire a painter to paint my house, I wouldn’t choose one over another because he offered me free weekends and being the envy of the neighborhood. I want to know if he’s going to caulk the holes, replace any rotten wood, paint the underside of the siding, etc. In other words, I’m much more concerned with the kind of work he’s going to do than I am with any perceived benefit. Maybe that’s just me though. I’d rather determine the value for myself than take his word for it.
You got a point there, Rob. When I’m selling myself to potential customers I’m usually stressing the things that I do better then the other companies. Or what I do that they don’t.
I don’t know if it’s me either, but when I’m calling a service provider I want to know more about their qualifications, reputation, and how they do the job better then others. It’s almost a given I’m calling them because I want to spend my time doing something else, thus saving time.
