Your prices only reflect who you will attract. I charge the most in my area now. The people who call me do not haggle and just want the job done well. The people that I discount always nag me about every little thing and want free stuff. The lower the price the more problems you get. I charge 3 times what I started at and somehow all off my customers love to hear from me now. People seem to respect the more expensive guy more. I use that money to buy the best everything and I now have time to relax and invest more in the business. Advertise to the biggest homes and highest income areas you can find. Those are the people that will call 20-30 of their rich friends and then you won’t be advertising anymore. I’ve made hundreds of thousands with just the start of maybe 2-3 good connections a couple years ago when I started in residential.
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