i have always ordered 8.5 x 11 postcards from gotprint.com, which are always a great deal… yesterday i decided to check out the ‘flyers’ and it turns out an 8.5 x 11 ‘flyer’ is about half the cost of the postcards.
is the flyer the same thing?
is anyone else ordering the postcards or an i just an idiot?
heres what they offer for flyers
100lb gloss book with cs2
100lb gloss cover with cs2
70lb offset opaque
80lb gloss book with cs2
will any of these be thick enough for a direct mail piece
what i have now is 14pt postcards and they are nice, im not understanding the difference between the weight of the paper and the ‘pt’ of the paper…
Honestly, I don’t know the difference between book vs cover but I do know that those are all regular paper thickness…again, just like the page of a magazine… so they won’t even be rigid enough to hold themselves up and it would bend extremely easy.
Edit: for direct mail, you need 10pt or above or they’ll be destroyed by the mail sorting machines…perhaps not literally, but they wouldn’t look good.
If you’re using them in a folder, or handing them directly to people I guess the thin sizes would work, and they have the added benefit of being able to be folded… but if you’re passing these out by themselves or leaving them on doors then 10pt+ is definitely the way to go…they’ll stay rigid and looking good. 10pt still flexes pretty easily too if you need to put them in tight spaces. I usually go 14pt.
I’m no printing expert, just lessons I’ve learned from ordering the wrong things.