I was thinking the same thing, I don’t deal with incoming calls but, the majority of the time I am dealing with the woman of the house. I think you could alienate more potential customers, by being percieved as sexist. If you want guys to buy beer then by all means use hot chicks. If you want people with dirty windows to get them cleaned I think what is on the flyer is more important than who is handing it out.
I don’t think it would work. Most of my resi clients are females.
My perfect-10-uber-hot assistant (who happens to also be a marketing guru) and I had a long discussion about this a few months ago. Resi - wouldn’t work, storefront - it would work, but only once, cuz after she sold the job my goofy @$$ would walk in and actually do the job lol.
Hey I rather be working and talking to hot babes working for me on a Saturday than 2 dudes putting out flyers on a weekend so guess more for me than anyone else. If people are put off by a sexy chick giving them a flyer for our services they can go jump in the lake personally.
Anyway for the money damn cheap to get some flyers out so what the hell.
Like the other guys said I think it’d work great for other products, but I don’t think you’d get nearly as big of a benefit with window cleaning since you’re selling to primarily older, married women.
Pay them another $100 to have them do it topless. Then post some pics for us. Hot chicks sell liquor, cars and Boats. The subliminal thought is if I buy that I can get laid by a hot chick. So if they get their windows washed a hot chick comes with it. Plus I dont think anyone is going to roll down their window to take the flier. Young guys that live in apartments will grab them and my guess is the girls are going to throw away what they dont hand out which will probably be about 9,800. Pay them another hundered each and have them hand them out in neigborhoods that need your service. Your going with a shotgun approach 10,000 fliers to people who might not own a home or have the cash to have them cleaned. Focus your approach to neighborhoods that pay for these services. LIke your tag line says if your not marketing your not in business. If your not marketing properly you could market yourself out of business. Everyone on here offer good advice from experiance. Its not ment to slam you its ment to help. Take the advice dont take the advice. your choice. If you choose to hand out the flyers I think we would all like to know the honest results.
If you want to pay to talk to hot babes then go to a strip club and pay someone you can trust to get the flyers to the people who will use your service.
You’re the chap who charges more than just about anyone else on this forum who cares to reveal it. Maybe you should spend some money on a referral program where your good paying existing customers encourage their similarly capable acquaintances to use your service. This is money ‘sacrificed’ only after you’ve made money already.
I’m still pretty new to the game but, i have never been paid by the man of the house. Not once. I think it would be foolish to aliente your target audience like that. But someone told me my email blast add was horrible and I’ve gotten a pretty good response with them though.
That’s fine not asking you too. I make close to 300,000 a year so don’t really give a rats a**…
As for this trend I’m actually amazed myself to be honest. Decided to just have the girls hit some high end homes instead as it wasn’t legal to do it here anyway, Kansas is bloody boring… great money but boring…
I guess it would depend on how they were dressed. It may be a great idea. But what about using a (wow this sounds gay) good looking dude too? Have them dressed appropriately but they gotta be strikingly good looking.
There is a window cleaner in my area who is a woman, her and her husband own the business but they don’t have enough work to have them both do just window cleaning. He has another job, and she runs the window cleaning business for now. We have worked together on several different jobs, and I will say this…she puts the clients at ease. I do my best, but I don’t speak womanese. She does.
She is like a sister to me and I treat her like one of the guys, and she is actually a harder worker and better than any person who has ever worked with me before- no joke.
On Wednesday, her and I went to a house to give a homeowner an estimate and hopefully do the job at about 1:30pm. This was a 4000 sq. ft. home. She had my hat and shirt on, we both threw on some booties and walked the home, she chit chatted with the client, and we landed an 800.00 job that took us 3 1/2 hours.
Test it out. If you are making that much coin, then you have more experience than I do brother. I would like to know the results as well.
I guess it would depend on how they were dressed. It may be a great idea. But what about using a (wow this sounds gay) good looking dude too? Have them dressed appropriately but they gotta be strikingly good looking.
There is a window cleaner in my area who is a woman, her and her husband own the business but they don’t have enough work to have them both do just window cleaning. He has another job, and she runs the window cleaning business for now. We have worked together on several different jobs, and I will say this…she puts the clients at ease. I do my best, but I don’t speak womanese. She does.
She is like a sister to me and I treat her like one of the guys, and she is actually a harder worker and better than any person who has ever worked with me before- no joke.
On Wednesday, her and I went to a house to give a homeowner an estimate and hopefully do the job at about 1:30pm. This was a 4000 sq. ft. home. She had my hat and shirt on, we both threw on some booties and walked the home, she chit chatted with the client, and we landed an 800.00 job that took us 3 1/2 hours.
Test it out. If you are making that much coin, then you have more experience than I do brother. I would like to know the results as well.
I don’t believe marketing is “just for you”. If you pay $200 to get 10,000 flyers and get nothing out of it then it really wont be worth it right? I do like the idea if it was 2 women going through a busy storefront area.
Kevin is right about beautiful people being able to sell more. But having even 1 of each would be a better idea. Do 5,000 of each with different coupon codes to split test a man and a woman same corner same time. Oh and post the results!
Won’t work. Women look at other women differantly then men do. In fact it might back fire on you. Some women might figure you are a company that exploits women rather then respect them. Also keep in mind you might be able to get in trouble for littering when the people (guys) talk to the girls, get the flyer and then toss it in the street on the next block. If you’re really pulling in that type of bread then a proper marketing campaign should result in a better ROI. Heck $30,000 can get you a marketing company to split test radio ads for $10,000 and your remaining 20 is used in the higher return ad. $20,000 will get you alot of air time and that’s what is needed with radio and tv. Marketing to bring in business is not hard if you have the money. Many businesses that are considered small or local yet do 7 figures per year already show you, me, everyone how to do it. Radio, TV, flyers, mailers etc. We have a couple of small businesses here that pretty much everyone knows their jingle. 1-800-526-rugs. They mostly service the tri state area but I can bet you that the two jersey companys I know here can sing you their jingle.
not abad idea. try using a couple of clean high school kids w/ your company shirt and hat on. and of course meet and clear it verbaly and in writing w/ thier parents.