Angie's list

For those of you that utilize Angie’s list, I’d strongly advise setting up storefront deals.

This year we started with 3 reviews. We are currently up to I believe 40-45 total. I want to say after we got to 30, we started getting calls from people just finding us on Angie’s list, then soliciting us for services.

It’s the season where people are shopping for windows and gutters, so my advice is set up a few storefront deals where even after Angie’s cut, you still basically get what you want per hour/pane or however you price.

We advertise for pw monthly thru Angie’s, but not for windows. I’d say in the last 2 weeks we have sold 4 or 5 storefront 20 window specials for $279, so after their cut I’m still at like $220 for 20 windows.

If your reviews aren’t there, I’d also recommend a big deal. We have done very well both financially and review wise off properly set deals.

if you want more info on how to set up a deal, just shoot me a pm and ill walk you through my process.

example of a bad deal(just ran in my area):

33 windows for $85. Please don’t run something like this. Stupid is the best way to put it.

if you want more info on how to properly utilize Angie’s list, just shoot me a pm or text at (612)360-6131

I can’t stress enough, tis the season. Prime that pump fellas

Great info Dave! Glad you are benefiting from Angie’s List!

Has anyone tried their “fetch” program to get more reviews? You have to give them a list of your customers, not sure how I feel about that…

I’ve done it. It worked ok for me.

How many customers did you give them and how many turned out to be angie’s list members?

Did you have any negative reactions from clients?
I’ve wondered how people would respond to getting a request to review my company if it’s been awhile since I cleaned their windows.
I’m doing well on Yelp but don’t have a single Angie’s review yet.

10%. It will vary by market. We are not a huge AL market here yet.

they compare your list to their member list, and don’t bug your customers that aren’t already members. Angies List members are used to have AL contact them asking for reviews. It doesn’t bug them. I am a member personally, and I get emails from them and don’t mind.

just pulled that thing back up and it was actually 7%.

i’ve tried it twice. didn’t get any hits. i only have about 200 clients though, so that’s a small pool to pull from. at this point i’m thinking of offering to pay for memberships for some of my friends and long-time clients, just so i can get the two member reviews i need to run a big deal or advertise on AL.

Still higher than I anticipated… I was thinking more like 1-2%

my customer base is largely made up of older/high income folks who have recently retired to the area. So they are very likely to be AL members.

I was wondering why all of the sudden the floodgates of calls and emails broke loose once I got my second Angie’s list review earlier this year.

[MENTION=5633]AllWashedUp[/MENTION]

you might be right about that. you need at least two member reviews to do anything on angie’s list. i’m caught in a vicious cycle right now with it.

The calls I am referring to are AL salesman. Almost every day an email, and once a week a call talking about a “deal” to do with them.

Is the percentage generally 20% that Angie’s List gets for Storefront? Tried negotiating smaller percentage??

This was sent to me from AL, wanted to share it with you all …

Check Out Big Deals in
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$199 for Roof Cleaning
Big Deal Tampa
See all Big Deals →


$199 for Roof Cleaning

$495.00
value

60%
savings

5 days
remaining


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Deal Details

A Tampa Bay Pressure Washing, an A-rated service provider on Angie’s List, is offering 2,500 sq. ft. of roof cleaning for only $199! This deal is normally $495, saving Angie’s List members $296!

Why You Need this Deal: When you’re trying to decide whether to clean your roof or have a professional perform the cleaning, keep a few things in mind. Roof cleaning is not a DIY project. Some homeowners might want to tackle this project but without proper training and equipment, the end result could be a disaster.

This Deal Includes the Following: Valid for roofs up to 2,500 sq. ft.
Gentle pressure chemical cleaning with a full rinse
Remove leaves and debris from entire roof

Every purchase is backed by Angie’s List exclusive
Rapid Connect
Buy today and A Tampa Bay Pressure Washing will contact you on or before Thursday, 10/03/2013.

The Fine Print
Not valid for cash back
Coupon cannot be combined with other specials or offers
Coupon cannot be applied to current or past jobs
Coupon is for residential service only
Appointments are to be performed during normal business hours
Normal cancellation policies apply
One coupon per person/household
Coupon covers up to 2,500 sq. ft. – additional squarre footage can be done for an additional charge - including garage in square footage
Two-story roofs will be an additional $35, three-story roofs cannot be serviced
Offer does not include repairs to the roof
This is for asphalt and tile roofing products only; other types of roofs (metal, slate, wooden, etc.) will be provided an estimate and deal can be credit towards other types of roofing
Promotional valued expires six months from date of purchase, paid value does not expire

All I have to say is… If you are going to invest in Angie’s List Advertisement: HOLD OUT FOR THE %50 percent discount they will likely offer you when you inquire about their programs and don’t call them back!

Eric Mettler
Mettler Maintenance Window Cleaning
Central Coast, California
www.mettlermaintenance.com

From what i understand, even last year, the storefront deals only required you to give AL a single digit % ( 2-6 i believe). Now, because of the market competition for them (Groupon, living social, amazon, etc) im assuming they bumped it up. AL also now does not give you the customers e mail, you have to rrespond to them through the message center, again kinda shady, cause you can buy mailing lists from AL.

All that said, 20% is norm. I consider myself a decent negotiator and i couldent get em to budge. The way i set up wc storefront deals are 20 window specials, where even after ms.Angie takes her cut, im still on point with my pricing.

To sell storefront, reviews are important. IMO, best way to get reviews are big deals. The fetch didn’t really yeild anything for us either, i think i sent em like 400 customers and maybe got like 2 reviews.

Another good thing to do wit your storefront offers is to set up a few different ones. 10 windows ext only, 15 windows in/out w screen cleaning, 20 windows in/out, etc. Give em options to choose from, just make sure that the price point gets you close to your average. With the storefront deals, you can set up pricing as you want, as where with the big deal, you have to more run something comparable with another deal that has done well nationally.

big deals i can usually get em at like 70/30, but they start the negotiations closer to 60/40.